Monday, December 15, 2008

No More Polaroid Film

Fans bid farewell to Polaroid film by Jacque Wilson

http://www.cnn.com/2008/TECH/12/08/polaroid.farewell/index.html

Polaroid Corp has announced that this will be the last month that they will produce Polaroid film. Polaroid film was first made available sixty years ago and now Polaroid Corp cannot generate a profit from the film. Consumers are frantically trying to buy as much of this film as possible and as a result the price has sky rocketed, on Amazon.com a four-pack of 10 exposures is selling for $64. Groups have be created in order to save Polaroid film from extinction, many groups are on Facebook, and now there is a web site, Savepolaroid.com, where people can exchange stories about why they think Polaroid film should be kept.
It was only a matter of time until this happened, everything is going digital, from cameras to books. Actually Polaroid lasted much longer than I expected. I thought as soon as the digital camera got really big that the Polaroid Corp would pull the plug on making instant film. I think that this will be a wake up call for people; they see Polaroid instating film, something that was so popular and so ingrained in our culture, not making a profit anymore. I feel that some people will now shy away from digital. The next thing to go would be printable books, e-books are on the rise and if they get extremely popular, the printed book may go the way of Polaroid instant film.

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